We reviewed the marketing opportunities available to advertising professionals and brand managers using soft signage. Selecting the right materials and the proper finishing techniques is the keystone to an effective and appealing campaign. For years the standard material for banners has been PVC vinyl banner material, however today our choices range from vinyl to mesh to polyethylene and even fabric. Let’s take a look at the selection of materials available to achieve soft signage success!

Digitally printed light pole banners are generally printed on both sides of 18-ounce reinforced vinyl and are the strongest digital vertical light pole banners on the market today. Digital imaging has quickly become the preferred method of printing as it provides considerably more design option and complexity, especially if your needs demand more colors and more photographic-type images. Digital printing has also become more competitive in pricing with screen printed banners and may be just the ticket if you need more graphic flexibility or just a few banners in a hurry.

Overall banner durability is determined by a combination of the two components - Quality & Weight. But which one is right for you? The answer to that question is dependent upon the intended uses and application of the banner. Different types of vinyl are more strongly suited to specific applications than others. Below we will discuss the different vinyl options that DERFLEX offers, along with the pros and cons of each.

What is a vinyl banner? According to Wikipedia- Vinyl banners as listed in the International Sign Association guide banners are a low-cost form of outdoor advertising. Most banners are now digitally printed on large format inkjet printers which are capable of printing a full color outdoor billboard on a single piece of material. Custom vinyl banners are a cost-effective sign for any business.The weights of banners vary from 9oz (more suitable for indoors and short term uses) to 22 oz (for long term outdoor use). They come with hem and grommets. But other accessories like rope, pole pockets can be added. The banners can be single sided or double sided.

When it comes to attracting people to your business or logo, you need proper signage. Creating images and banners with bright colors, high contrast, and dynamic designs is a sure-fire way to get people to stop and pay attention to whatever it is that you’re advertising. With so many different products and services on the market today, it’s hard to know which method of printing is the right one for you. We’ll talk about the differences between two of the most common methods of printing today, backlit film printing and flex banner printing, and the benefits of each one.

Advertisements and information printed on banners — maybe one of the oldest marketing methods known to man — are still tough to beat when it comes to communicating your message quickly and effectively to a large crowd. Banners are a cost-effective way to bring your brand to life and help boost your business, and they come in a variety of weights, finishes and, most importantly, materials.

Gym Floor Covers material is an 18 ounce coated PVC vinyl material typically used for athletic applications or gym floor covers. This durable fabric is engineered to provide lasting durability against the constant wear and tear caused by tables, chairs, shoes, liquids, and equipment. Excellent grip capabilities to the wooden gymnasium floor assure this fabric won’t slip around. It is treated against mold, mildew, and fungus and, due to its use in public schools, this material passes the fire retardant standards for NFPA-701.

Self-adhesive vinyl is a flexible and versatile material that can be used to make eye-catching signs and logos for business or personal use. It is commonly used to create outdoor and indoor graphics for advertising, but can also be used to decorate walls, windows and other areas of an office or home. The material is available from many printing supply manufacturers around the globe, and is strong enough to withstand high temperatures and water.